We are thrilled to announce the return of Winter Wonderland for Season 2! Prepare for an even grander, more immersive carnival experience, where our artisan heritage meets festive winter joy across an expanded area and activities.

This December, Aarong turns winter nights into a celebration of Bangladeshi crafts. Aarong Winter Wonderland – A Celebration of Crafts is our month-long carnival where music, food, games, and pure adda meet the hands behind Aarong’s designs – the rural women artisans who stitch, weave, carve, and print our heritage into life.

Walk through glowing craft-lit gates into a space filled with artisan stories, craft stalls, interactive aarong.com, Aarong Earth and kids’ play zones, photobooths, and colourful corners – all wrapped in that signature Aarong warmth. This year, the festivities spread from the Aarong Tejgaon Outlet Parking Lot to Terracotta Tales, offering a richer experience of local flavour and artisanal heritage! The parking lot will host the main stage, DIY crafts, food stalls, and the aarong.com experience zone. Entry to this area requires free online registration. Terracotta Tales will be the hub for carnival games, the kids’ zone, and a special event menu. No registration is needed for entry to Terracotta Tales.

Every purchase, every selfie, every beat you vibe to is part of a bigger circle: value going back to the very women who made it. Plus, indulge in late-night shopping: our Tejgaon outlet will keep its doors open until 11:00 PM on event days, giving you extra hours to browse our curated festive selections!

Free entry (Aarong Tejgaon Outlet Parking Lot only): Secure your spot by registering online via Tickify. My Aarong Rewards and Club TAAGA cardholders (Lifestyle, Gold, Platinum, Galaxy and Universe) are automatically registered! Simply present your card and enjoy entry for yourself and one guest.

Location: Aarong Tejgaon Outlet Parking Lot (registration required) and Terracotta Tales (no registration required)

Time: 4:00 PM – 11:00 PM, Thursday & Friday in December 2025.

Register Now: tinyurl.com/ebpxecuj

Registration link for each upcoming week will open seven days in advance.

Event Highlights:

Week 1: Pitha Utshob (Dec 4 & 5)

Savour folk music and pitha heaven!

• Live folk performances
• Pitha tasting stations with seasonal specialities

Week 2: Thanda Beats (Dec 11 & 12)

Winter rave vibes under the stars!

• Featuring exciting music from some of the city's top DJs!

Week 3: Fake Wedding (Dec 18 & 19)

A hilarious “biye-bari” experience - the perfect excuse to dress up!

• Fun “Holud meets meme culture” zone
• Staged wedding night with henna, paan, bangles, and photo booths
• Dance acts and live DJ sets

Week 4: Concert (Dec 25 & 26)

Close the year with a musical bang!

• Star-studded live concert performances

Every Week:

• Aarong.com Experience Zone: Experience our newly refreshed aarong.com through interactive, fun and style-led moments!
• Artisan Meet & Greet: Nakshi kantha, pottery, block printing, jewellery, jamdani, and more!
• Craft Videos & Demos: Learn how heritage techniques keep traditions alive!
• Community Impact: Support women artisans and local craftspeople!
• Food & Vibes: Winter treats, festive snacks, and cosy hangout corners!
• Kids zone: Fun activities and games for kids!

Checkout the event page: tinyurl.com/2s4638a5

Come for the vibes, stay for the crafts – and help complete the circle.